Jupiter Institute of Technology

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Free Training

Digital & Social Media Marketing

Promote brands online. Learn Facebook/Instagram ads, content creation, and analytics. No experience needed. Free certificate.

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2 Weeks
Duration
3
Sessions/Week
15
Max Class Size
Free
Tuition

Course Overview

Social media is the backbone of modern marketing. This free 2-week course introduces you to the world of digital marketing with a focus on social media platforms. You'll learn how to create engaging content, run Facebook and Instagram ads, analyze performance data, and build a brand presence online.

Perfect for small business owners, aspiring marketers, and anyone looking to add digital skills to their toolkit. Certificate included at no cost.

What You'll Learn

Social Media Strategy

Understand platform audiences, set marketing goals, and plan content calendars for Facebook, Instagram, and LinkedIn.

Content Creation

Design eye-catching graphics and write compelling captions that drive engagement and conversions.

Facebook & Instagram Ads

Set up ad campaigns, target audiences, manage budgets, and optimize for results.

Analytics & Reporting

Read metrics, interpret insights, and create reports to measure and improve campaign performance.

Curriculum Breakdown

Week 1

Digital Marketing Fundamentals

Overview of digital marketing channels, setting SMART goals, understanding target audiences, and platform selection.

Week 1

Content Creation

Writing for social media, visual content design basics, video content tips, and content calendar planning.

Week 2

Paid Advertising

Facebook Ads Manager, campaign setup, audience targeting, budget management, and A/B testing.

Week 2

Analytics & Final Assessment

Reading insights, creating performance reports, optimizing campaigns, and final practical project.

Course Details

Duration 2 Weeks
Schedule Weekday afternoons (2:00-4:00)
Sessions per week 3 sessions
Format In-person, hands-on
Certificate Free certificate of completion
Prerequisites Basic internet familiarity
Tuition Free

Course FAQ

No, this course starts from the basics and progresses to practical ad campaign setup.

Yes, you'll create a sample campaign in Ads Manager. No real money is spent.

Absolutely. You'll learn how to promote your business on social media effectively.

Master Digital Marketing for Free

Learn skills that businesses need right now. Free certificate included.

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